As a business owner, you are likely always on the lookout for new and exciting ways to promote your business. If you are a small business owner, this likely includes spending a lot of time on the go promoting your business at festivals, events, etc. One industry, in particular, that it can be hard to break into is the brewery business. While home high-end brews are all the rage right now, getting the word out about your brand can be complicated.
Check out a Mobile Solution
The major issue with selling your own beer is figuring out how to market it on the go. Unlike other beverages that you can just sell out of coolers, you have to make your beer brand stand out at events; otherwise, people will choose names they already know from vendors they recognize. Almost everyone already has a favorite beer, and you are competing against that beer to become their new favorite.
Introducing the Beer Bike
A beer bike is a wonderful way to advertise your brand on the go and get customers to notice you. The sides of the cooler can be decorated any way you like to draw attention to your brand so that even if you aren’t serving, potential customers are drawn to your name. Sometimes brand recognition is the first step. Even if they don’t buy from you at this event, your name will become more familiar to consumers which will help create potential customers who are willing to give it a try next time.
Pick Your Bike Wisely
A beer bike is a custom marketing solution, so you want to make sure you work with a company that offers you the customization you need. Ideally, you want a company that allows you to choose your own promotional design. You also want a bike that is heavy duty with a 24-speed drivetrain that will make hauling the trailer doable. You don’t have to be in top physical condition to move your product because the bike should do most of the work for you.
We are a western ,eco-friendly mobility company that has built their name by providing dependable vehicles that maximize advertising potential. Check out our product range by visiting our website.
